Face Serum Ideas: the Whats, Whys, and Hows of These Majestic Oils

In the pursuit of ageing gracefully (and as slowly as possible), many women tend to fill their cabinets with skincare essentials, such as simple cleansers, eye creams, and toners. But what’s funny is that only a small percent of them turn to face serums – the majestic moisturizers that penetrate deeper to deliver active ingredients into your skin. If your regular beauty routine is not giving you the desired results, maybe it’s time to adopt this skin care secret that women like Mandy Moore and Sarah Jessica Parker use to get ready for the red carpet.

Unlike lotions and creams, which can be very thick and tend to remain on the surface on the skin, face serums are lightweight moisturisers with a higher concentration of active ingredients, vitamins, and essential oils. They are made of smaller molecules that can penetrate the skin much deeper, thus produce more effective results than any heavy creams.

It’s no secret that serums come in tiny bottles and cost way more than creams and lotions. But when applied correctly, a small bottle should last you for several months. You don’t need to smear a lot of it to get the desired effect, as those few concentrated drops are super-efficient for many skin issues – from clearing blemishes to smoothing wrinkles. When it comes to choosing an effective face serum Australia skin care experts recommend to look for natural ingredients such as the following.

Antioxidants

Active, natural ingredients like pomegranate extract, grape seed, and vitamin C are the best protectors against UV rays and sun damage. They are very effective in preventing the production of the damaging free radicals that are the main cause of what we perceive as skin ageing, including discolouration and fine lines.

Hydrators

Preserving the skin’s elasticity is another way to prolong the appearing of wrinkles. A dried out skin is less elastic and more prone to cracks and wrinkles. For that reason, many serums include natural hydrators, such as amino acids and essential fatty acids, which replenish naturally occurring lipids in the skin, improving its moisture retention. They also strengthen the skin’s barrier by helping it to build healthier and stronger cell membranes that protect it from the environment.

Anti-inflammatory

If you have sensitive skin prone to irritation, many face serum Australia brands offer special product lines enhanced with natural anti-inflammatory ingredients. Look for labels that contain things like zinc, arnica, Aloe Vera, and goldenseal which are known to soothe irritation and redness, as well as prevent cell damage from inflammation.